Today we see the launch of the City College Birmingham bus ticket campaign, after receiving excellent results from the last two Bus Tickets advertising campaigns this year.
They are launching their new Open Day in November and bus tickets have proven highly effective for a direct response with proven recall as high as 90%, Campaigns can be local, regional and national and an ideal medium for targeting young people.
To highlight the additional spaces that are available on their courses, Anglia Ruskin University launch their bus ticket advertising campaign this week. Like the many education providers that have used bus ticket advertising, Anglia Ruskin have returned to Ticketmedia as we can highlight what the University has to offer to the key age group in an environment with little additional distraction which give a greater chance of the message getting through.
Today we launch the first of this years educational campaigns designed to attract prospective students to Forth Valley College’s imminent open day. With 90% of students using the bus at least once a week, bus ticket advertising is a highly effective means of communicating with this difficult to reach audience. The number of 16 – 18 year olds within the bus ticket audience is more than double the national demographic population, meaning that bus ticket advertising is a highly effective way of ensuring the maximum impact from any marketing spend aimed at attracting school leavers to further education.
Skelmersdale Ormskirk College have launched their ‘Enrol Now’ campaign and are encouraging people to ‘Show the world what you’re made of.’ This is a fantastic way to promote their new academic year and get the college name in the hands of all the potential students! Skelmersdale Ormskirk College have teamed up Outdoor Specialist agency Kinetic for this campaign.
