We welcome back Subway this week with a variety of offers including ‘Two Can Dine for £6.99.’
Subway’s latest offer gives the bus passengers a coupon to use at the Bridgewater or participating Subway stores.
This new outdoor marketing campaign has been delivered in partnership with Mediacom Scotland.
In order to repeat the highly successful results experience by the Southampton Subway franchise in February the new campaign is launched today. The creative design remains unchanged; after all if something is working why change it? Our in house creative design team have a wealth of experience in creating succinct and eye catching promotional creative’s, and with no additional cost, this represents a value added service which is greatly appreciated by our clients.
Continuing the regular bookings we have received from this particular Subway franchise since 2002. Subway in Southampton find that the bright, eyecatching creative coupled with the broad captive audience that can be reached without the message being diluted by the presence of other advertisers. The creative was so effective the last time it was used that the only thing we changed on it for this time was the expiry date!
A welcome back to one of our most regular customers, Subway in Southampton. This casual dining outlet has been booking with us since 2002, proof positive of how successful bus ticket advertising is for this particular sector. With the media being retained by the customer for later redemption at the outlet, there is ample opportunity for our clients brand identity and the promotion to really sink in. This is why that recall of the bus ticket format has been independently recorded as high as 90%!
