Another campaign launches today on behalf of regular clients Unionburger, this time utilising the format for their Burger King franchise in Swansea. Burger King franchises have experienced great success with bus ticket advertising because much of their promotional activity translates well into the ticket format. As a result of recent market research into the effects of our media, when asked directly 53% of all the passengers polled in the two test areas recalled the details of a bus ticket advertising campaign on behalf of a quick service restaurant business, more compelling evidence that bus ticket advertising is amongst the strongest formats in Outdoor advertising.