The best recruitment campaigns start with targeting
When you’re looking for top talent to join your team you need to cut through competitors to make sure that you find exactly who you’re looking for. Recent statistics show that there are a total of 824,000 vacancies being advertised in the UK right now and more than 1.4 million unemployed potential employees.*
What makes a great recruitment campaign?
At Ticketmedia, we put your message directly into the hands of your target audience. So whether you’re looking for staff to work in your new factory or nurses to support growing demand, we create targeted campaigns that suit your needs.
Good recruitment campaigns stand out against the rest and so it’s important to take a multi-channel approach. A recent survey suggested that people who see an out of home advertising campaign (what we do) are 17% more likely to engage with a brand than with other formats.**
Messages that resonate with your target audience are also key. Relatable, aspirational and clear messages help the potential candidate understand exactly what you are looking for. Over the past 25 years we have worked on more than 12,000 campaigns and can help you craft the perfect message.
How does it work?
Tickets are an effective way for people to quickly and easily pass relevant messages to the right people; a parent to their graduate child or one friend to another, for example.
Transport formats like bus tickets, tram tickets, Oyster ticket stop receipts and petrol receipts are a great way to interrupt workers on their daily commute. By grabbing the attention of your target audience at the right time your message will have greater impact and drive increased action.
We can also target the campaigns geographically and can help you decide where to run your campaign based on who your audience is and where you’re based.
Transport formats like bus tickets, Oyster Ticket Stop receipts and petrol receipts are a great way to interrupt workers on their daily commute. By grabbing the attention of your target audience at the right time your message will have greater impact and drive increased action.